Asianet, Kerala’s leading entertainment network has emerged as the go-to destination for movie aficionados for their daily dose of Malayalam movies on television with 1500+ movies to watch in its library. In the last few years, Asianet has significantly ramped up movie acquisitions in line with the constantly evolving tastes of the audience. These include some of the biggest 2021 hits like Drishyam 2, Nayattu, Joji and The Great Indian Kitchen, all of which were well received by audiences outside of Kerala too. A testament to the quality of the library is the fact that Asianet has 41 out of the all-time Top 50 IMBD rated movies in Malayalam. And now Asianet is all set to end the year 2021 with a bang with the much successful #Home premiere on Christmas day, 25th Dec.
Asianet is gearing up for the biggest upcoming releases in 2022 including Marakkar- Lion of the Arabian Sea, RRR, Bro Daddy, Aarattu, 12th Man, Kaaval, Bhramam, Keshu Ee Veedinte Nadhan, Kanakam Kaamini Kalaham, Kaane Kaane, Lalitham Sundaram Minnal Murali and Malayankunju to name few.
“Asianet is a household name in Kerala and we remain committed to delivering high-quality entertainment that resonates with the viewers in the market. Watching movies on television as a family continues to be the norm and there is a high demand for quality movies from Malayalam speaking audiences across demographics,” said Kevin Vaz, Head - Network Entertainment Channels, Star and Disney India. “Asianet’s library of contemporary & quality movies makes it a sought-after destination for brands to reach out to their key target segments,” he added.
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For further queries, please contact:
Richa Anand | richa.anand@disney.com
About Star and Disney India:
Star India has defined the Indian media landscape for more than 30 years, and today is one of the country’s leading media conglomerates, reaching around 700 million viewers a month on TV across India and over 100 other countries.
Star and Disney India’s channel portfolio cuts across general entertainment, films, sports, infotainment, kids, and lifestyle content across eight languages. The network generates over 20,000 hours of content every year and broadcasts 70+ channels, reaching 9 out of 10 C&S TV homes in India.
The Star Sports network is the leading sports network with 14+ channels in its bouquet. It is home to a number of leading domestic and international sports and is making quantum leaps in transforming sports in the country, helping India become a multi-sporting nation.
Disney+ Hotstar, one of India’s largest premium streaming platforms has changed the way Indians watch their entertainment - from their favourite TV shows and movies to sporting extravaganzas. With the widest range of content in India, Disney+ Hotstar offers more than 100,000 hours of TV Shows and Movies in eight languages, and coverage of every major global sporting event, including the Indian Premier League.
The company is present in the local Indian movie production and distribution space through Fox Star Studios. Disney India Studios is also responsible for the marketing and distribution of its Hollywood slate in the country.
For more details visit us at http://www.startv.com/
