Press Release

97 million viewers tune into Star Plus for Just Dance finale The simulcast of the finale episode on STAR Plus and STAR One notches 3.3 TVR

9 October 2011

97 million viewers tune into Star Plus for Just Dance finale

The simulcast of thefinale episode on STAR Plus and STAR One notches 3.3 TVR

The finale of ‘Maruti Suzuki presents JUST DANCE’, Hrithik Roshan’s debut TV show that changed trends and set new benchmarks in talent competitions, was watched by 97 million viewers on Saturday, October 1st.

As per TAM data, the simulcast of JUST DANCE’s finale episode on STAR Plus and STAR One was a grand 3.3 TVR. (Source: TAM Panel, Week 40, HSM, CS 4+). The finale was watched by 97 million viewers in the country. (Source: IRS R2 2010, TAM reach converted to IRS).

The star-studded grand finale of the show saw some of Bollywood’s biggest actors like SRK, Priyanka Chopra, Sonakshi Sinha and Deepika Padukone gracing the occasion. Also celebrating Duggu’s television debut was his family who came on the stage and blessed the contestants.

Nitin Vaidya, Business Head, Hindi Channels, Star India,said, “JUST DANCE was the most exciting and loved show this year and we are extremely happy with viewers’ overwhelming response. Given the intense competition in the GEC genre, JUST DANCE has demonstrated an outstanding performance thereby setting a higher benchmark for reality shows on television.”

Source: BestMediaInfo

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