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Advertisers’ delight

Sanjay Gupta, Chief operating officer, Star India says that the network “will leave no stone unturned to make this the biggest sporting spectacle in the country”.

Ultra HD TV-makers, channels eye World Cup

With Star India set to telecast some ICC World-Cup matches in Ultra-High Definition, television makers and Direct-to-Home (DTH) firms feel the technology may finally get a push in India. 4K resolution, also known as Ultra HD, offers picture resolution that is four times better than full HD.

Star Plus in a unique initiative commemorates the spirit of Mumbai Dabbawalas

Through a unique initiative, Sanjeev Kapoor and Team MasterChef India served a delicious treat to Mumbai's Dabbawalas as a token of their appreciation.

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