Press Release

Aamir Impact: Satyamev Jayate rakes in 10 crore donation

15 August 2012

The special episode of Satyamev Jayate, aired on 15th August, saw Aamir Khan giving a vote of thanks to all its viewers. The show collected a whopping 10 crores that would be used in funding various NGOs in the country. Aamir shared some of the success stories in this episode.
The wind of change that this show brought in the life of the people is simply inexplicable. The show had 13 episodes and all the episodes were one better than the other. 
The show did a laudable job by hitting the psyche of the general public and thereby urging them to introspect. In a way the show succeeded in showcasing the real India.
As the show came to an end, its Twitter page got flooded with reactions and praises. The Twitterati pledged to make India a better place to live.
Source: Daily Bhaskar?
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Overnights: ‘Yeh Hai Mohabbatein’ boosts 23:00 slot

‘Yeh Hai Mohabbatein’ has boosted the 23:00 slot on Star Plus UK

Content acquisition a double-edged sword for English GECs

Kevin Vaz, Business Head, Star World which also has channels like, FX and Star World Premiere HD said, “Our audience has the maximum skewness towards drama, hence we are keen to acquire shows in that category. We acquired 26 news shows in September 2013. When we chose shows, the audience profile matters a lot. Our core audience would be up-market English speaking people who like global content.”

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