Press Release

Aamir Khan's show Satyamev Jayate to have a second season

23 October 2013

The second season of Aamir Khan’s TV show Satyamev Jayate is finally underway. The chat-show based on social issues was launched last year and its second season was to be telecast mid-this-year. However, Aamir got busy with the shoot of Dhoom 3, that got delayed and consequently Satyamev Jayate also got pushed. Now, sources say that the research for the next instalment has started and the show is likely to be aired in January next year. 

“Aamir will be promoting Dhoom 3, which is releasing in December and working on his show simultaneously,” adds a source. Satyamev Jayate was aired on Sunday morning and simultaneously cast on Star Plus and Doordarshan. The show stirred up a hornet’s nest by touching upon sensitive subjects like child-abuse, female infanticide and domestic abuse.

Thanks to the show, Aamir was featured on the cover of Time magazine for using his influence to raise social awareness.

Source: Dnaindia.com

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High hopes for ‘Satyamev Jayate 2’

With a tagline that reads: ‘Jinhe Desh Ki Fikar Hai’, season two promises hard-hitting content like before but the format will be different.

Star Plus' rejigged programming pays off

Gaurav Bannerjee, Head, Star Plus explains, “While it is true that the increase in ratings is a result of extendng the weekday strategy to Saturday, I also believe it is because of the stickiness of our content. Our weekday prime time has 11 shows out of which almost 5 to 6 are in the top ten every week. So our content, which we have worked very hard to suit the contemporary Indian woman across geographies, has found a hook with our audience."

The tussle over live cricket scores

Ajit Mohan, Head, New Media, Star India said, “Digital should be an incremental leap in the way people consume sports. But if you look at the current crop of digital sports service companies, it has been a huge regressive step backwards, because essentially you’re trying to describe a match through text commentary."

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