Press Release

Diya Aur Baati, Mahadev fans visit show sets

16 September 2013

Star India initiative 'Saath Hum Hai Uttarakhand' ties up with eBay India to get viewers to meet their favourite TV actors through a charity auction.

Fans of Star Network shows like 'Diya Aur Baati Hum', ' Junior Master Chef' and ' Devon Ke Dev Mahadev' now have a chance to visit the sets of these shows and meet the star cast. How? read on.

This is part of Star India's mega initiative 'Saath Hai Hum Uttarakhand' to raise funds for the rehabilitation of Uttarakhand post the recent devastating floods. These are charity auctions on eBay India (www.ebay.in), India's leading eCommerce marketplace .The 10 day charity auctions will go live on Thursday, September 05, 2013 and will be live until Sunday, September 15, 2013.
The proceeds from the highest bidder for each would go to the NGOs 'People's Science Institute' & 'Himmothan 'to aid relief efforts in Uttarakhand. The highest bidder apart from spending time on the sets of the show would also interact with the lead characters of 'Diya Aur Baati Hum' and 'Dev Ke Dev Mahadev', & the Judges of 'Junior Master Chef'.
Commenting on the occasion, Ms. Deepa Thomas, eCommerce Evangelist, eBay India says, "We are happy to collaborate with Star India and provide People Science Institute & Himmothan a platform to raise funds for Uttarakhand Relief. These are three unique experiences allowing fans a chance to get up close with their favourite actors & to tour the sets."
'Saathi Hum Hai Uttarakhand' a joint initiative by Star India, Film & Television Producers Guild, FWICE, and Wizcraft received immense support from the country's film and television industry, with the likes of Amitabh Bachchan, Shah Rukh Khan, Vidya Balan, AR Rahman,Anil Kapoor and many others coming forward to urge the nation to donate generously towards the rebuilding efforts in Uttarakhand. The initiative reached its peak with a 7-hour live event on Independence Day, across 7major Indian channels & 3 International channels of Star network.
Source: Articles.timesofindia.indiatimes.com 
Print
Show me everything from anytime
Press Release

Is the Media in trouble? Mumbai Press Club holds discussion on subject

Uday Shankar, Star India CEO said, “Just because the media has become capital-intensive, doesn’t mean that it has to compromise on your integrity. Every business has to have a value system, and the editor needs to be sensitive to that. Journalists need to wake up to the economic reality, and it can’t be denied. On the other hand, those who recognise that are willing to swing to the other extreme and do anything. That also is neither healthy nor sustainable.”

Press Release

Channel V plans more events

Prem Kamath, channel head, Channel V, adds, "Participation has gone up by almost 100 per cent. We have had 500-600 participants earlier, this year we had about 1000 participants in each zonal."

Press Release

Star India inks distribution deal with Etisalat to offer 17 channels in UAE

Star Group country head Middle East, Africa & Pakistan Sumantra (Sumo) Dutta said, “This is a landmark initiative in our quest to reach out and make the top watched and favourite Star channels available to the widest set of viewers.”

1
418 419 420
629
Imagine more
Id: 5957