Press Release

GEC Watch: Colors grabs 3 shows in weekday top 10; Zee TV retains top slot

27 March 2015

Star Plus continues to dominate weekday programming with five shows in the top 10. Colors’ Ashoka enters the elite list in Week 12 of TAM 2015.

Colors’s dominance in weekday programming grew to three shows in the top 10 weekday shows in Week 12 of TAM 2015. Zee TV’s Kumkum Bhagya continued to top the weekday chart but the channel was reduced to two shows in the top 10 club.
According to data sourced from TAM subscribers for Week 12 of TAM 2015 (March 15 – March 21), Star Plus continued to dominate the weekday programming with five shows in the top 10 list.
Colors dominated the weekend chart with ‘Comedy Night with Kapil’ at the top followed by ‘Khatron Ke Khiladi’ at No. 2.
Weekday toppers (all data in TVM, 000000’s)
Kumkum Bhagya on Zee TV retained the top slot with an average viewership of 10.2 TVM (last week 10.1 TVM).
Sathiya Saath Nibhana on Star Plus held on to the No. 2 position this week. The show recorded an average viewership of 9.8 TVM (last week 10 TVM).
Ye Hai Mohabbatein on Star Plus also retained No. 3 position with an average viewership of 9 TVM this week (last week 8.8 TVM).
Sasural Simar Ka on Colors rose to No. 4 position from No. 5 last week. The show recorded an average viewership of 8.4 TVM (last week 8.1 TVM).
Star Plus’ Diya Aur Baati Hum slipped one position to No. 5 this week. The show recorded an average viewership of 8.3 TVM this week (last week 8.3 TVM).
Star Plus’ Yeh Rishta Kya Kehlata Hai was at No. 6 with an average viewership of 7.9 TVM (last week 7.5 TVM).
Zee TV’s Jamai Raja held No. 7 position this week with an average viewership of 6.7 TVM (last week 7 TVM).
Star Plus’ Tu Mera Hero grew to No. 8 position. The show had an average viewership of 6.5 TVM (last week 6.4 TVM).
Udaan on Colors returned to the top 10 club with an average viewership of 6.4 TVM (last week 5.7 TVM).
Colors’ magnum opus Chakravartin Ashoka Samrat entered the top 10 club for the first time this week. The show recorded an average viewership of 5.9 TVM (last week 5.5 TVM).
Weekend toppers
Comedy Nights with Kapil on Colors was the weekend chart topper this week with 7.1 TVM (last week 5.9 TVM).
Colors’ flagship weekend show, ‘Khatron Ke Khiladi – Darr Ka Blockbuster Returns’, dropped to 4.6 TVM (last week 5.5 TVM).
Zee TV’s flagship singing reality show Sa Re Ga Ma Pa Li’l Champsgrew to 4.2 TVM (last week 3.9 TVM).
Zee TV’s Neeli Chhatri Wale recorded 3.7 TVM (last week 4.2 TVM).
Sony’s crime series, CID, fetched an average viewership of 3.3 TVM (last week 3.8 TVM).
Sony’s other crime series, Crime Patrol, had an average viewership of 2.3 TVM (last week 2.8 TVM).
Colors’ celebrity cookery show, Farah ki Dawat, recorded an average viewership of 2.2 TVM (last week 2.8 TVM).
(Data sourced from TAM subscribers is based on TG CS 4+ years, HSM markets. All data are in TVM = Television Viewership in Millions)
Source: Bestmediainfo.com
Show me everything from anytime

GEC Watch: Star Plus emerges as the leader in every slot in weekday primetime barring 8 PM

Star Plus emerges as the leader in every slot in weekday primetime barring 8 PM with six shows in the top 10 list in Week 6 of TAM 2014

We're looking at consumption on devices beyond TV in a big way: Sanjay Gupta

In an exclusive chat with exchange4media, Sanjay Gupta, COO, STAR India, "STAR has committed to invest Rs 20,000 crore in developing the sports genre"

Vodafone India partners with Star India; Launches Vodafone Sports

Sanjay Gupta, Chief Operating Officer, Star India, said, “Our ambition is to the shape the future of entertainment on a mobile screen; sports is the first big initiative for us. starsports.com has already set a new standard for sports fans hungry to consume sports without being tied to their television. This partnership will bring the power of our service to a whole new audience.

Imagine more
Id: 6165