Press Release

GEC Watch: Zee TV shows pick up even as Star Plus rules weekday primetime

1 December 2014

Star Plus had four shows in the weekday top 10 list followed by Zee TV with three shows and Colors with two in Week 47 of TAM 2014.

Even as Star Plus’ weekday primetime continued to be on a high in Week 47 of TAM 2014, Zee TV too registered growth on the back of its fiction programming.
According to data sourced from TAM subscribers for Week 47 of TAM 2014 (November 16 – November 22) for CS 4+, HSM markets, Star Plus held the top 3 slots and an overall four shows in the weekday top-10 list. It was followed by Zee TV with 3 shows and Colors with two. SAB TV’s Tarak Mehta continued to be in the top-10 club.
‘Bigg Boss Season 8’ on Colors grew to an average viewership of 5.1 TVM against last week’s 4.9 TVM.
‘Comedy Night with Kapil’ continued to rule the weekend programming with an average viewership of 6.4 TVM followed by Zee TV’s Neeli Chhatri Wale at 4.2 TVM.
Weekday toppers (all data in TVM, 000,000’s)
Star Plus’ Diya Aur Baati Hum averaged 13.4 TVM this week (last week 14 TVM).
Ye Hai Mohabbatein on Star Plus held No. 2 position with an average viewership of 9.3 TVM this week (last week 9.6 TVM).
Sathiya Saath Nibhana on Star Plus recorded an average viewership of 8.8 TVM (last week 9.6 TVM).
Kumkum Bhagya on Zee TV jumped five positions to No. 4 this week and recorded an average viewership of 8 TVM (last week 6.8 TVM).
Star Plus’ Yeh Rishta Kya Kehlata Hai slipped one position to No. 5 this week with an average viewership of 7.7 TVM (last week 8 TVM).
Colors’ Sasural Simar Ka also slipped one position to No. 6 with an average viewership of 7.3 TVM (last week 7.7 TVM).
Zee TV’s Jodha Akbar slipped one position to No. 7. The show recorded an average viewership of 7.3 TVM (last week 7.6 TVM).
Tarak Mehta on SAB TV jumped one position to No. 8 this week and recorded an average viewership of 7.2 TVM (last week 7.1 TVM).
Jamai Raja on Zee TV returned to top-10 club this week with an average viewership of 7.1 TVM against last week’s 6.6 TVM.
Udaan on Colors was at No. 10 with an average viewership of 6.8 TVM (last week 7.3 TVM).
Weekend toppers
Comedy Nights with Kapil on Colors retained the top position among weekend shows. The show fetched an average viewership of 6.4 TVM (last week 6.1 TVM).
Zee TV’s Neeli Chhatri Wale held its viewership at 4.2 TVM.
Sony’s crime series, CID, fetched 3.6 TVM against last week’s 3.1 TVM.
Maharakshak Aryan on Zee TV dropped to 2.6 TVM (last week 3 TVM).
Comedy Classes on Life OK fetched 2.2 TVM (last week 2.1).
India’s Raw Star on Star Plus fetched 1.8 TVM this week (last week 2 TVM).
Star Plus’ Airlines fetched 1.7 TVM (last week 1.5 TVM).
Sony’s other crime series, Crime Patrol, recorded an average viewership of 1.5 TVM (last week 1.4 TVM).
(Data sourced from TAM subscribers is based on TG CS 4+ years, HSM markets. All data are in TVM = Television Viewership in Millions)
Source: Bestmediainfo.com
Related Articles:
Show me everything from anytime

Star Sports launches ‘The new face of Hockey’

Gayatri Yadav, Executive Vice President, Marketing and Communications, Star India, said, "HHIL in just its second edition has emerged as a truly global league and has attracted the world's best Hockey talent to its fold. We will complement the standard of the league and mount a special production effort to showcase Hockey like it has never been done before. We will create an exciting visual spectacle for Hockey fans. We will present 'The new face of Hockey'.”

Star Sports bets big on EPL-like experience to sell Hockey India League; Rs 100-cr makeover on cards

Nitin Kukreja, head of sports business for Star India said, "We want to create a multi-sport culture in India. Cricket is already big and we want to grow other sports like hockey as well. To do that production and how it looks on the screen is very important."

Salman Khan, Ajay Devgn and Rajnikanth’s heroic hits on Star Gold this Republic Day

Commenting on this occasion, Hemal Jhaveri, Executive Vice President, Star Gold said, “Being one of the leading Hindi movie channels in India, our aim has always been to provide a quality entertainment experience to our viewers. We have always believed in crafting differentiated and entertaining programming specials for our audience, underlining our commitment to bring them the latest and best of Bollywood. The Republic Day programming special ‘Asli Hero’ is our initiative to present our nation

Imagine more
Id: 6490