Press Release

‘Masterchef India’ goes vegetarian in 4th edition

10 November 2014

 Star Plus will ring in the New Year by cooking up some innovative recipes in the fourth season of its cooking reality show ‘Masterchef India’.

The show is presently in pre-production stage. The auditions for the contestants are being held across 24 cities in India.
Although a time slot has not been fixed yet, ‘Masterchef India’ season four will launch early next year and will occupy the weekday band on the channel, similar to season three. In the third season, the show occupied the 8 pm slot on the channel. With a strong fiction line-up presently, it is yet to be known where the show will be placed.
Confirming the news to TelevisionPost.com, Star Plus SVP programming Ashish Golwalkar said that they are presently working on the designing and casting, and will announce other details soon.
Golwalkar stated that chef Sanjeev Kapoor and Vikas Khanna will return to the screen as judges, mentors and hosts in this season as well. There will be a third judge, and the channel is in the process of finalising a name.
A new element that will be seen this season is that Masterchef India will go vegetarian. The show will focus on showcasing the rich heritage of India through various vegetarian recipes.
Golwalkar states that the concept of going vegetarian will help in bringing a fresh element to the show.
Reportedly, the idea behind bidding adieu to the non-vegetarian food items is to give a chance to vegetarian cooking enthusiasts. Contestants cooking non-vegetarian food too will also get a chance to showcase their vegetarian culinary skills.
The auditions kicked off on 16 October in Ranchi and the rounds will culminate on 16 November in Mumbai. The winner of Masterchef India season three, chef Ripu Daman Handa, is the judge of the audition rounds.
The 24 cities included are Ranchi, Udaipur, Dehradun, Guwahati, Bhubaneswar, Dehradun, Amritsar, Baroda, Bangalore, Rajkot, Indore, Lucknow, Hyderabad, Patna, Nagpur, Varanasi, Surat, Chandigarh, Gwalior, Delhi, Jaipur, Bhopal and Mumbai.
Source: Televisionpost.com
Show me everything from anytime

Star India enters into partnership with International Hockey Federation

Nitin Kukreja, head of sports business, Star India said, “Hockey is a priority sport for us and we are thrilled that India will host one key event every year during the eight year term. We believe that hosting an international event each year, which is produced innovatively, will significantly boost the popularity of hockey in India.”

STAR Sports to invest Rs 100 cr in hockey league

Nitin Kukreja, head of sports business, says, “This time we will be airing 24 matches in the prime time band at 8 pm. This is a learning from the previous season. Also, we had added some new features in the live telecast that should make for better and more interesting viewing.”

Star bags rights for hockey league

Star India has bagged the broadcasts rights from International Hockey Federation (FIH) in an eight-year deal.

Imagine more
Id: 6129