Press Release

Season 2 of 'Satyamev Jayate' likely next year

11 July 2012

Basking in the glory of his debut television show 'Satyamev Jayate',BollywoodactorAamir Khanis keen its second season by next year. Aamir made his debut on small screen with the social issue-based show where he is seen highlighting several things like female foeticide, dowry, inter-caste marriage and others. "On an emotional level, I would want Season 2 of the show. Hopefully, by next year we should come up with next season," Aamir told reporters. "I remember few people telling me that this show is a social (one) and it will not work. But seeing the impact it has had....it has proved cynics wrong," he said. Before the makers intend to go ahead with Season two of'Satyamev Jayate'they would carry out ground activity by taking people's reactions about the show and gauge its impact in the society. "Our research team will access the impact created by the show, go to different places take reaction of people. We need to understand what we had set out to do with this show have we actually achieved...reached that mark. All these things will consume two-three months," Aamir said. "Also, we have a data ready where we have got responses about the show either through e-mails, text messages, phone calls or on internet medium...we are tracking all this," he said. After'Satyamev Jayate'highlighted the menace of female foeticide, a number of state governments have woken up to the malice, the latest being Maharashtra.

Source: Times of India

Show me everything from anytime

STAR Life OK to air Asia Cup 2014 live

Yeshpal Sharma, senior vice-president, STAR UK and Europe, says, "Given the passion for cricket amongst Asians worldwide, we are very proud to bring the Asia Cup 2014 to our viewers in the UK and Europe and offer them live cricket on television."

The Channel V Nokia IndiaFest 2014 Rocked!

Channel V head, Prem Kamath exulted: "It's a no-holds-barred finale to a rollercoaster fourth edition of the IndiaFest. The Channel V Nokia IndiaFest is no longer just a college fest but the one-stop coming-together of a generation every year."

How active is the Hindi GEC genre on digital?

Sanjay Gupta, COO, STAR India said, “We are looking at consumption on devices beyond TV in a big way. Therefore, we are looking to engage with consumers in a very meaningful way.” He was referring to Star Sports’ association with Vodafone to promote a digital sports marketing initiative, called ‘Vodafone Sports Portal’.

Imagine more
Id: 6006