The Star India Network had a rich haul of 20 metals at the prestigious ABBY Awards held at India’s advertising, media and marketing convention, the Goa Adfest 2016. The ABBYs recognized the excellence of Star India network’s campaigns by awarding 13 metals in the Broadcaster category alone, with another 4 in Creative and 3 more in the Media categories.
Sr. No. | Metal | Channel | Entry Name | Category Name | Category Group Name |
1 | Gold | Star Sports | Mauka Mauka - ICC Cricket World Cup 2015 | Best TV Sports Channel Programme Promo | Broadcaster |
2 | Silver | Star Sports | Mauka Mauka - ICC Cricket World Cup 2015 | Best Use of Digital as a Medium | Media |
3 | Silver | Star Sports | Mauka Mauka - ICC Cricket World Cup 2015 | Best Use of Social Media | Media |
4 | Silver | Star Plus | Siya Ke Ram - Dhanush Yatra | Best Use of Special Events & Stunts/Live Advertising | Media |
5 | Silver | Star Movies Select HD | Select Sundays Nostalgia | Best Movie Promo by a TV Channel | Broadcaster |
6 | Silver | Star Movies Select HD | Book Adaptations | Best Movie Promo by a TV Channel | Broadcaster |
7 | Silver | Star Sports | Mauka Mauka - ICC Cricket World Cup 2015 | Integrated Advertising | Creative |
8 | Bronze | Star Movies Select HD | Star Movies Select HD Launch | Best Launch of a TV Channel | Broadcaster |
9 | Bronze | Star World | Quantico | Best Launch of a TV Programme Using Multimedia | Broadcaster |
10 | Bronze | Star Movies | Oscars - Dentist | Best TV Reality Show Promo | Broadcaster |
11 | Bronze | Star Movies | Oscars - Kitchen | Best TV Reality Show Promo | Broadcaster |
12 | Bronze | Star World | Masterchef @ 9 - Clock | Best TV Reality Show Promo | Broadcaster |
13 | Bronze | Star Sports | Hero Indian Super League | Best TV Sports Channel Programme Promo | Broadcaster |
14 | Bronze | Channel V | Mastaangi | Best TV Fiction Promo | Broadcaster |
15 | Bronze | Hotstar | Is Pyaar Ko Kya Naam Doon - Ek Jashn | Best TV Fiction Promo | Broadcaster |
16 | Bronze | Star Plus | Aaj Ki Raat Hai Zindagi | Best Original Music Promo for a TV Program | Broadcaster |
17 | Bronze | Star Plus | Aaj Ki Raat Hai Zindagi | Best TV Program for Cause Related Marketing | Broadcaster |
18 | Bronze | Star World | The Quantico Times | Public Relations: Media & Publications | Creative |
19 | Bronze | Star World | Masterchef Australia - Serving up a Gastronomical Delight | Public Relations: Events & Experiential PR | Creative |
20 | Bronze | Star Jalsha | Packets of Change | Brand Activation - Corporate | Creative |