Press Release

Star World Premiere HD And Crossword Bookstores Host An Exclusive Screening of the first Episode of the Highly Anticipated Thriller – THE STRAIN

17 July 2014

The Strain makes its Exclusive Indian Airtime debut on the 19th of July 2014, Saturday 9 pm on Star World PremiereHD

17th July 2014, Mumbai:  Star World Premiere HD and India’s leading lifestyle bookstore, Crossword Bookstores hosted an Exclusive Screening of the first episode of the highly anticipated thriller – THE STRAIN today, at Crossword Bookstores Ltd, Ground Floor, Mohammedbhai Mansion (below Kemps Corner fly over) at 7pm. The Premiere was showcased simultaneously across 4 venues in Bangalore, Pune, Chennai and Mumbai, respectively at Crossword Bookstore outlets in those cities.

Star World PremiereHD brings to you an upcoming high-concept television series- The Strain, a chilling and compelling story that will upend everything you thought you knew about vampires. Created by Guillermo del Toro and Chuck Hogan, the series is based on the novel trilogy of the same name by the latter. The Strain tells the story of Dr. Ephraim Goodweather, the head of the Center for Disease Control Canary Team in New York City. He and his team are called upon to investigate a mysterious viral outbreak with hallmarks of an ancient and evil strain of vampirism. As the strain spreads, Eph, his team, and an assembly of everyday New Yorkers, wage war for the fate of humanity itself.

The Strain, is all set for its exclusive Indian television premiere on the 19th of July 2014, Saturday at 9 pm only on Star World PremiereHD.

Show me everything from anytime

GEC Watch: Star Plus clocks highest ratings recorded in history

In the first full week of extended six-day weekday programming, Star Plus breaks Star Sports’ record of 645 million TVTs recorded for the World Cup finale week

Starsports.com to stream 2014 IPL Players' Auction

Ajit Mohan, Head, New Media, Star India, said, "It is likely that the most incisive coverage of the auction this time will be online. This shows our commitment to make IPL the biggest online sporting event in the world. And, this is just the beginning. We have far bigger plans in store for the full IPL coverage."

Starsports.com: YouTube of sports in India?

Star India digital head Ajit Mohan puts it well when he says: “The philosophy of the design and the service itself was to make video the hero; we believe we have become the YouTube of sports.”

Imagine more
Id: 6337