10 August 2023

Star Pravah achieves the coveted Guinness World Record for the World Television Premier of the movie Ved starring Riteish and Genelia Deshmukh

Star Pravah, Maharashtra’s No. 1 channel created a landmark achievement for the World Television Premiere of Ved. A heart shape was formed using more than 1300 umbrellas and thus creating a new Guinness World Record for the largest umbrella image/logo. The heart signifies the beautiful love story of Ved and umbrellas were used to mark the iconic scene from the movie. A record of such is the first time ever for a Marathi movie or a Marathi channel. Indeed, it is a very proud moment for Maharashtra and puts the state on the world map.


“Marathi cinema provides immense pride to every Marathi content viewer. Ved, the Marathi movie won viewer’s hearts and earned more than 75 crores at the box office. This is testimony to the strength of this movie. Maharashtra’s No. 1 channel, Star Pravah is excited to bring viewers Maharashtra’s No.1 blockbuster, Ved on 20th August. It gives me delight that Star Pravah for the first time ever for a Marathi movie has created a Guinness World record and put it on world map.”
Satish Rajwade, Business Head – Star Pravah
“Star Pravah has achieved a commendable feat by achieving a Guinness World Record for the world television premiere of Ved. This is a very proud moment for entire Maharashtra and first time ever for Marathi movie industry. Genelia & I are extremely grateful to Star Pravah for giving us such a precious moment.”
Riteish Deshmukh

Star Pravah, Maharashtra’s No.1 channel is set to premiere the Biggest love story of 2023, Ved, on 20th August, 2023. To celebrate the premiere, Star Pravah has created a Guinness World Record in the presence of the movie Director and Actor, Riteish Deshmukh. The movie marks the directorial debut of Riteish Deshmukh and also the debut of Genelia D’Souza in a Marathi movie. Their love story and chemistry captivated the entire state of Maharashtra and became a blockbuster hit at the box office with a collection of more than 75 Cr.

Star Pravah, Maharashtra’s No.1 channel has a special bond with its millions of viewers in the state. Its wide variety of programming rooted in Marathi culture enjoys immense popularity in the state. Their strong storylines and relatable characters have helped the channel be a consistent leader for the last three years.

Get ready to experience the madness of love with Ved on Sunday 20th August at 7 PM only on Star Pravah followed by its Hindi premiere on Star Gold on 27th August at 8 pm.

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