Great stories have the power to deeply connect with us, motivating us to transcend our present circumstances. Star Pravah, the preferred channel of Maharashtrian viewers, embodies this essence perfectly.
Since its inception in 2008, Star Pravah has embarked on an enthralling journey, overcoming various obstacles to emerge as the top entertainment destination for its viewers. By creating captivating content with aspirational protagonists that resonate with woman, Star Pravah has been able to keep its finger firmly on the pulse of its audience. Presently, the channel boasts 14 original shows, all of which lead their respective time slots.
As per Ormax Character India loves (Marathi) in March 2023 revealed 10 out of 10 most beloved characters in Maharashtra belong to Star Pravah. The channel's protagonists are both relatable and aspirational, deeply entrenched in the Marathi ethos. Their journey is one of triumph over adversity as they evolve from being victims to conquerors, committing mistakes but displaying unwavering determination, steadfast values, and sheer grit to surmount setbacks.
Rooted in the culture and values, Star Pravah is an authentic Marathi channel with the tagline' Marathi Parampara, Marathi Pravah'. Its programming delves into contemporary issues and inspires and fosters hope among audiences.
A prime illustration of this is the popular series Aai Kuthe Kay Karte. It's premised on the understanding that mothers are often overlooked for their tireless efforts in taking care of the household, a reality that deeply resonated with many women in the state, propelling the show to the top spot in Maharashtra.
In Ranga Maza Vegala, the portrayal of the character named Deepa is that of a confident, kind-hearted someone who rocks her beautiful dark skin like nobody's business! She's breaking the stereotype that only fair skin is beautiful and inspiring tons of people in the process.
Star Pravah has formed a deep connection with its viewers through its thoughtful content and captivating storytelling. Its shows resonate with the audience's aspirations, struggles, hopes, and fears, and it has a legacy of understanding the psyche of its viewers. The channel blends tradition and modernity, creating programming that inspires, motivates, and uplifts. This has made it a beloved choice, and its ability to touch hearts and minds is truly remarkable and a testament to the power of quality content.